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WHO WE ARE
Birdee Media envisions a world where storytelling transcends boundaries, fostering deeper connections, understanding, and unity across diverse sectors and communities.
Our goal is to shine a light on diverse stories in an authentic and simple way. We aim to build trust and genuine connections through multicultural marketing to create a more connected and resonant world.
As a spirited entrepreneur and first-generation Latina, Ivette Heredia co-founded Birdee Media to bridge the gap between businesses and multicultural communities. Her background in social media management and digital storytelling, along with her connection to her roots, mirrors the core values of Birdee Media: authenticity, creativity, and trust. Like an “arañita” (little spider), she tirelessly weaves connections across sectors, fostering genuine relationships. Beyond her professional endeavors, Ivette finds balance in outdoor pursuits, her passion reflecting the vibrant energy she brings to Birdee Media.
Originating from the Dominican Republic and nurturing his skills in Panama, James Reyes brings a multicultural perspective to Birdee Media as its co-founder. With over fifteen years of experience across graphic design, marketing, web development, and filmmaking, he personifies Birdee Media’s values of authenticity, creativity, and trust. His entrepreneurial ventures span several countries, reflecting the company’s commitment to building bridges between diverse communities. Now based in the US, James dedicates his efforts to help businesses thrive, underlining Birdee Media’s mission to foster genuine relationships. His passion for his craft brings unique narratives to life, creating a meaningful impact and forging lasting connections.
Ambar, a native of Santo Domingo, brings her rich cultural background and passion for technology to Birdee Media.
She has mastered the art of crafting digital narratives, using her multicultural lens and technical prowess to breathe life into brands. From her ventures at Cana Rock, to Downtown Mall Punta Cana, she has honed her skills of turning business objectives into compelling visual stories.
At Birdee Media, Ambar’s fluency in English and Spanish allows her to weave narratives that resonate across cultures, aligning perfectly with our mission to bridge cultural gaps and uplift diverse communities.
Ambar, a native of Santo Domingo, brings her rich cultural background and passion for technology to Birdee Media.
She has mastered the art of crafting digital narratives, using her multicultural lens and technical prowess to breathe life into brands. From her ventures at Cana Rock, to Downtown Mall Punta Cana, she has honed her skills of turning business objectives into compelling visual stories.
At Birdee Media, Ambar’s fluency in English and Spanish allows her to weave narratives that resonate across cultures, aligning perfectly with our mission to bridge cultural gaps and uplift diverse communities.
Values
We foster a culture where every team member collaborates passionately to create meaningful solutions for our customers.
Community
Through shared experiences and genuine connections, we cultivate a sense of belonging within our community.
Honesty
Honesty is the cornerstone of Birdee Media, guiding every decision and interaction as we believe in building trust with our clients.
Trust
Trust is our foundation, creating strong, enduring bonds with all we engage — clients, partners, and team alike.
Accessibility
Accessibility is at the heart of our mission, ensuring that everyone, regardless of background or abilities, can fully engage with and benefit from our services.
Innovation
Creative & original approaches drive us forward, propelling us to push boundaries, think creatively, and pioneer groundbreaking solutions.
FOUNDING STORY
In the fast-paced and evolving world of marketing, pioneers Ivette Heredia and James Reyes found a shared purpose within the confines of a mainstream marketing firm.
James, an inventive digital graphic designer from Santo Domingo, Dominican Republic, and Ivette, a tenacious entrepreneur raised in rural Oregon, enhanced by the multicultural tapestry of California for 13 years (with roots running deep in Michoacán, Mexico) recognized a crucial gap overlooked by traditional marketing agencies: Serving and engaging diverse communities.
Emboldened by their shared vision, they launched Birdee Media in November 2019. This multicultural marketing agency emerged from their steadfast commitment to serving vibrant and diverse communities in novel and engaging ways.
Recognizing the need for more multicultural marketing, Birdee Media is dedicated to crafting authentic narratives that not only resonate deeply with diverse communities but also foster deeper connections across all sectors. Birdee Media stands as a testament to core values, fostering deep connections and embodying the dynamic spirit of multicultural communication.
Through their dedication to transparency and authenticity, Ivette and James embody a spirit of ongoing change. Leveraging their lived experiences, talents, and shared cultural roots, they deliver tailored marketing strategies aimed at achieving their clients’ unique goals. With a focus on storytelling and creativity, they prioritize reaching people from all walks of life, favoring meaningful transformation. Birdee Media represents trust, responsiveness, and forward-thinking creativity. Their commitment to sustainability and community service stands as a testament to their dedication to a greater purpose. Their bird-themed logo symbolizes their mission. Just as birds bridge skies and lands with their flights, Birdee Media aims to build bridges of understanding and foster connections across all areas and sectors. Like birds in flight, Birdee Media gracefully navigates the marketing terrain with grace, creativity, and a vision that keeps them constantly looking toward the future.
