CLPHA Summer Conference 2024
Client: Council of Large Public Housing Authorities (CLPHA) and Home Forward
Location: Portland Marriott Downtown Waterfront
Duration: 4 Days
The 2024 CLPHA Summer Conference brought together leaders and innovators in public housing nationwide. Hosted in picturesque Portland, Oregon, this four-day event aimed to foster collaboration, share best practices and inspire future advancements in the housing sector.
Services provided
Marketing | Advertising | Photography | Video Production
TESTIMONIAL
They brought a high level of professionalism and creativity to this project, going above and beyond our initial vision to integrate collateral and galleries into our website, create animations and other visuals–and they work fast. Photos and videos were available on our online gallery the same day; and their recommendation to include a QR code on all of our conference materials allowed for easy sharing and drove significant web traffic to our site (as a result, the event page they created appeared in the top five google search results for “CLPHA” following the conference). Their creative solutions and proactive approach helped make our event that much more memorable and impactful. We would highly recommend Birdee Media to any business or agency looking to elevate their marketing game and create unforgettable event experiences. We look forward to working with them again.
Getting to Know CLPHA
The Challenge
Organizing a large-scale conference involves a myriad of logistical and marketing challenges. From ensuring seamless coordination among multiple stakeholders to creating impactful marketing materials that resonate with attendees, the scope of work required a comprehensive and meticulous approach.
The Solution
Birdee Media provided end-to-end marketing and logistical support, working closely with Home Forward managers. Our contributions included:
Branding:
- Developed a cohesive brand identity for the conference, including logos, color schemes, and visual themes.
- Ensured consistent branding across all materials, from signage to digital assets, creating a unified and professional look for the event.
Marketing Assets:
- Signs and Graphics: Designed visually appealing and informative signs and graphics to guide attendees and enhance the conference experience.
- Digital Content: Developed digital marketing assets to promote the event across various online platforms, ensuring high visibility and engagement.
Planning and Coordination:
- Collaborated with project managers to ensure all aspects of the conference were meticulously planned and executed.
- Managed schedules, logistics, and on-site coordination to facilitate smooth operations throughout the event.
Photography and Video Production:
- Captured high-quality photographs over the four days, documenting key moments and sessions.
- Produced professional videos highlighting the conference’s themes, speakers, and activities, providing valuable content for future promotions and archival purposes.
IMPACT
Thanks to collaborative efforts and meticulous planning, the CLPHA Summer Conference 2024 was a resounding success. The visually engaging marketing materials and seamless logistical coordination enhanced the attendee experience. At the same time, professional photography and video production captured the essence of the event, creating lasting memories and valuable promotional content.
READY TO GET STARTED?
At Birdee Media, we are committed to delivering exceptional results for our clients and ensuring every event is a success. Contact us to learn how our comprehensive marketing and logistical services can support your next event.